Master the Value Analysis Process

This health system gets 74 new product requests every month, that's wild! As sales reps, we're trained to grab attention, but how do you do it with a large VA Committee? Hear Cope's advice!

No results without a strategy! Cope talks about the importance of approaching the VA Committee with a clear plan. Proper research is essential, and Cope shows you how to do it.

What do health systems really need? In this episode, Cope shares insights into Value Analysis Committee priorities—a must-watch guide for sales reps!